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Stocked by establishments such as Anthropologie, Saira specialise in shoes that ooze class, made with limited edition fabrics, crafted by artisans. Having worked with Saira for a number of years on their photography and lookbooks, we were tasked with creating a minimal website design to replace their existing, now outdated, website. They wanted this new website to be able to showcase their unique products, promote their stockists and enable visitors to download the lookbooks.
We created a bespoke responsive website design using the many assets we’d collated whilst creating the lookbooks. We purposely kept the design clean and clutter free to maintain the minimal approach Saira desired. With a fixed navigation bar and clear sign posting, visitors are easily able to explore the site. The site has really enabled the Saira brand to flourish.
Aditi Chadha, Director, Saira