Sweco COVID-19 Explainer Video
- Illustration |
We provided them with a simple, typographic logo using a sans serif font with clean lines and no flourishes to reflect the structural nature of their products and worked over imagery to echo the transparent materials they used.
In addition to prime font choice, we also added a secondary font that was in a handwritten style to add a warmth and peronalised feel to the brand.
When looking at the colour palette, we chose tones which complimented the scandi chic feel of their brand, invoking a feeling of hygge. The finished result is clean and elegant, very much like the products they sell.
We then applied this to the business collateral needed. Check out the company brochure we designed, focussing on their impressive product range.
Do you have a brand which needs a fresh approach? Get in touch to see how we could help you.