Northwest Air Conditioning secialise in the installation of Air Conditioning in Manchester, Cheshire and Nationally and cater for commercial, retail and domestic customers.

We have provided a brand new, bespoke site that demonstrates the wide variety of air conditioning products they supply, services and now offers the ability to have a portfolio of past projects and case studies.

The site is build using the powerful WordPress content management system, enabling the client to easily update the website, add news or new photography.

We provided the following services for ICM: Identity Design, Stationary & Print Design, Social Media Strategy, Online Presence (including independent online job board), copy-writing, photography, cinematography & post-production

For more information about ICM Professionals, view their beautifully crafted website here.

The site is built around the super-flexible WordPress content management system, enabling our client to easily collate and organise content as and when they need to do so. The site also features loads of great photography supplied by our photographic arm High Contrast, which further serves to illustrate the vibrant, intense, passionate training available from Evade Blackbelt School.

Solution: Despite taking only half a week from concept to completion, Contrast Creative produced a simple yet elegant full-flash site for Freau, conveying the fresh, clean-living style of the brand. Freau.com features a beautifully animated introduction, full-screen mode and even re-sizes to fit screens of all shapes and sizes. Not only does it look clean and crisp, but it’s also coded to work seamlessly on desktop, iPhone and iPad, maximising brand visibility in a time when more and more users are browsing on mobile devices.

Check it out at www.Freau.com

Contrast designed and developed a complete Flash site for the ‘boutique’ ice cream which is packed with information on the product, history of the company, national tour dates, feedback form and a gallery showcasing their advertising campaign which was also shot and coordinated by Contrast. All this is accompanied by the classical sounds of Italian Opera, all designed to convey the Italian passion of the brand.

The ice cream is available to buy at Sainsbury’s and Waitrose.

After several strategic workshops with Matt, Contrast coordinated an online campaign that would establish a new brand on a global scale and support the a six week installation within Selfridges London.

At the centre of the campaign, a dynamic Flash website that would convey the powerful brand identity, a sumptuous range of revolutionary ice creams and ice cream cocktails including The Sex Pistol, a natural-Viagra ice cream served with a shot of absinthe via an intravenous drip.

The team started online activity prior to the launch and using Twitter, Facebook, YouTube and working closely with the Selfridges online team and PR agency Taylor Herring, achieved over 1,500 followers/subscribers in a matter of weeks, before a single ice cream had even been sold.

The result was an overwhelming response on launch night, international online press coverage, over 3,500 followers/subscribers in just 6 weeks, multiple offers of investment and franchising, and an established platform for the brand to now launch themselves into the global marketplace and challenge the biggest names in ice cream.

The solution was a fresh look for the website, making use of Flash animation, a new layout for products with clearer, larger images and colour swatches. The site encourages interaction via the Blog, Flickr and Facebook Pages. Perhaps one of the most significant developments the website has seen is that it’s fully content-managed, putting the control of the content and ability to update the site quickly and easily back in the clients’ hands.

The result has been a huge increase in online sales, great feedback from customers and quickly rising visitor traffic.

Contrast provided research, name creation, identity design and a range of supporting material including mini-brochure, packaging concepts, photography and website design.

The solution was to re-write the content making it appeal to the fashion trade whether they be small or large buyers of clothing. A simple interface and layout communicates relevant information in digestible amounts, new location photography conveys the size and scale of what the company has to offer, and a simple enquiry form, with downloadable versions of their catalogue, have made attracting new clients a breeze.

The result has been a 10x increase in new business enquiries and steady growth in trade sales during a period where most businesses were in decline.

Contrast provided the arsenal to attack the ice cream market included branding, photography, styling, viral, email marketing, packaging design, Flash website development and social media campaign.

Since the launch in mid-September, with creations such as The Sex Pistol, The Icecreamists have attracted attention from all over the globe and online following continues to grow at a rapid pace.

The Icecreamists are currently seeking a permanent site in central London.

“A self-proclaimed revolution in ice cream, the new brand is dripping in trendy imagery, graffiti-like fonts, scantily clad semi-goth models, edgy ice cream accoutrements and witty taglines and quotes. Clever flavour names, trendy graphics, downloadable wallpapers – even t-shirts and a pendant of their logo – are a part of a marking effort that parallels that of a new movie release.” If It’s Hip, It’s Here